By Gwen Ruta
Published March 29, 2010
http://www.greenbiz.com/blog/2010/03/29/what-do-environmental-groups-want-business
A new book came out titled, “Good Cop/Bad Cop: Environmental NGOs and their Strategies toward Business.” Edited by Tom Lyon, Director of the Erb Institute for Global Sustainable Enterprise at the University of Michigan, the book is a deep examination of the drivers behind NGO engagement with business and the ways in which NGOs have influence in the corporate sector.
It may be the first academic inquiry into the increasing role of NGOs in business.
Or as Mark Van Putten notes in his forward, it’s an attempt to answer a question that I hear all the time: “What do environmental groups really want, anyway?”



















